Using finding types: Megatrends

Save long-lasting developments as Megatrends.

What are Megatrends

Megatrends are one of the four finding types in FIBRES.

How to use Megatrends

You can use Megatrends for globally recognized and long-lasting developments.

Examples

  • Climate change
  • Globalization
  • Inequality

Tip: Connect lower-level findings to your Megatrends

Write out how the Megatrend manifests in your business or industry. Create linkages from a Megatrend to the Trends that support it.

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